Who we look to for recommendations and in what medium is a big question for marketers these days. Peer recommendations and influence from people that we know are more likely to affect our decisions and Crowdtap has created this great infographic that illustrates these ideas.
Many job applications today ask that the candidates be “tech-savvy,” “proficient in social media,” or “a pro in the language of Facebook, Twitter, and beyond.” Many job applicants, especially the younger generation, would automatically qualify themselves as such. But…. what’s your Klout? A klout score measures your online influence on a scale from 1 to … Read more
By Morrie Conway “INFLUENCERS is a short documentary that explores what it means to be an influencer and how trends and creativity become contagious today in music, fashion and entertainment.” R+I Creative created a short film series called “Influencers” a few years ago that seeks to “understand the essence of influence, what makes a person influential … Read more